A Small Business Approach to Web Analytics: John Marshall (video, 8:22 )
Dr. Ralph F. Wilson, Editor-in-Chief, Web Marketing Today, Rocklin, CA
Sep 11, 2007, 09:53
John Marshall (formerly of ClickTracks now with MarketMotive) explains how small business users can make their use of web analytics intensely practical by answering business questions. He recommends ClickTracks, Google Analytics, and IndexTools for small businesses.