Linking Strategies

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E-Mail + Social Bookmarking = Instant Rankings
In this article Dr. Wilson explains how to get rapid links to a newly launched website by marrying e-mail marketing with social bookmarking. The technique itself is easy, but it assumes the hard work of building a strong e-mail list. Jan 26, 2010

Integrating Linkbuilding with the Rest of Your Business (7:23)

In this video interview, SEO expert Eric Enge discusses linkbuilding techniques, and the importance of integrating an ongoing linkbuilding effort into the rest of a business's marketing campaigns. He also offers a new twist on article marketing that can net some great links.

Jan 18, 2010

How to Get Top Ranking for Your Distributed Articles - Shari Thurow (7:39)
In this video interview search marketing expert Shari Thurow explains how to write articles and distribute them on the Web, while still retaining the top search position for the article. Techniques include backlinking requirements, timing, cross linking to your own articles, as well as a bio page that links to all your articles. Dec 1, 2009

SEO Link Building Using Delicious
Wil Reynolds explains four link building strategies that take advantage the special strengths of the Delicious social bookmarking tool. He explains how to develop 'smart queries' that yield linking opportunities, then how to categorize them on Delicious. He also explains how Delicous can spark article ideas, alert you to promising sites, and help you find 'librarians' and bloggers. Oct 20, 2009

Using AddThis to Increase Traffic and Links - Jodi McDermott (6:23)
Dr. Wilson is an enthusiastic fan of AddThis as he interviews Jodi McDermott. AddThis is a free service which allows users to share content to 55 destinations, primarily social media sites. Many of the bookmarks are links spidered search engines, resulting in higher PageRank. Using AddThis should be a major strategy of Internet marketers. Aug 11, 2009

Using Social Media to Create Links to Your Site - Stephan Spencer (8:10)
In this video interview, SEO expert Stephan Spencer explains how producing viral social media can produce interest from bloggers and journalists, who create links to your site. These links result in higher rankings in the search engines that ultimately bring targeted traffic to your site. Jun 30, 2009

How to Use Social Media for Affiliate Marketing Links - Shawn Collins (8:04)
Affiliate marketing expert Shawn Collins explains how to use social media to get links for affiliate marketing. He explains how he does this with YouTube, Flickr, blogs, and Twitter, with a number of innovative ideas. Feb 10, 2009

Innovative Ways to Get Links without Paying for Them - Aaron Wall (5:58)
SEO expert AaronWall shares ways to get links to a site. Ideas include methods that include discounts and coupons, blog content, redirecting affiliate links, contests, offline networking, guest articles, and journalist fodder. Dec 17, 2008

3 Ways a Blog Can Bring Links to Your Site with Ross Dunn (5:32)
In this video interview SEO expert Ross Dunn explains how writing a blog opens up three ways to get links to your site: (1) links to your site in the blog content or bio, (2) links to the blog which is seen on aggregator sites, and (3) links on social bookmarking sites which bookmark the blog, links that are often indexed by search engines. Sep 2, 2008

How to Deploy Your Link Building Budget for Maximum Impact
Eric Ward outlines possible link building strategies for new sites and for competitive niches. He encourages do-it-yourself link building guided by a bit of consulting from an expert, since it builds awareness and can be employed as a long-term strategy. Jun 24, 2008