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How to Avoid Being Penalized for Paid Links -- with Jill Whalen (6:42)

Dr. Ralph F. Wilson, Web Marketing Today
Jan 29, 2008, 13:32

Dr. Ralph Wilson and Jill Whalen discuss Google's new policy to reduce PageRank when they detect a website trying to manipulate rankings using paid links. Jill suggests showing care, using rel='nofollow' tags when appropriate, and making sure any paid links are in context.

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