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Tips on Pay Per Click (PPC) Advertising with Catherine Seda (5:49)

Dr. Ralph F. Wilson, Editor-in-Chief, Web Marketing Today, Rocklin, CA - Aug 28, 2007

Dr. Ralph Wilson interviews Catherine Seda about tips for holding down costs with PPC advertising such as Google AdWords and Yahoo Search Marketing. She is the author of How to Win Sales and Influence Spiders (New Riders, 2007).

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