Web Hosting Services, Items 1 to 50

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Ralph F. Wilson, How to Choose a Web Hosting Service (ISP) for your Business Web Pages, Web Marketing Today.

"Web Hosting Services" includes 76 items
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  1. Web Host Smackdown: 6 Hosting Plans Reviewed, by Akash Mehta, SitePoint, 6-3-2009 Mehta examines and compares hosting providers known to be relatively developer-friendly.
  2. 10 Vital Tips for Choosing the Right Web Hosting Company, by Amy Armitage, Internet Search Engine Database, 12-8-2008 The Web hosting firm you choose can make or break your small business. Armitage offers some tried and true ideas for how to select a host that will save you money, avoid technical snafus, and build your online platform for the future.
  3. Hitchhiker's Guide to Streaming Media: Service Level Agreements, by Dom Robinson, Streaming Media, 11-17-2008 Before you sign a service level agreement (SLA), be sure to read the fine print and understand the implications of the availability and support levels promised, Robinson advises.
  4. 10 Key Tips on Choosing the Best Hosting Package for You, by Amy Armitage, Internet Search Engine Database, 10-9-2008 The overall “tip” Armitage offers is that you need to get accurate information to make comparisons among hosts. Therefore, each individual tip is another, separate aspect of the hosting relationship that you need to investigate.
  5. Testing Your Web Shop Performance for Peak Profits, by Michelle Megna, Ecommerce-Guide.com, 9-2-2008 Discusses AlertSite Website Performance monitor that sends alerts if page errors or performance problems occur. AlertSite has an On-Demand Load Testing service so you can simulate holiday peak times to identify problems.
  6. Top 10 Things to Look For in a Web Host, by Amy Armitage, Internet Search Engine Database, 7-23-2008 It doesn’t matter if you are a large company, a small one, or just a hobbyist who wants to display photos of hand-painted electric trains, says Armitage. Everyone needs to consider the same things, just to different degrees.
  7. Need a Web Hosting Provider? Try the 3 a.m. Test, by Geoff Koch, CIO, 7-7-2008 Koch provides tips on critical criteria to consider when selecting a new Web hosting provider, include availability of tech support, bandwidth and scalable hosting solutions.
  8. Tools To Detect Slow Load Times, by Greg Laptevsky, Practical Ecommerce, 7-24-2008 Slow loading times can be diagnosed by tools such as Tools.pingdom.com and a Firefox plug-in YSlow.
  9. What Is a CMS (Content Management System) and Do You Need One?, by Danielle Sahiner, SEO Newsletter (Bruce Clay LLC), 6-15-2008 Content management systems (CMS) can be useful if your site has many content-rich pages and is updated on a weekly or bi-weekly basis. Gives tips on selecting a CMS, including whether it is search engine optimization friendly.
  10. Open Source Watch: Specialty Hosts for E-tailers, by Kerry Watson, Ecommerce-Guide.com, 4-30-2008 Most general purpose hosts are not geared for e-commerce configurations and security measures necessary to run a store. Discusses installation services, specialty hosting plans, a third-party transaction processor, and what to expect from a host. Then compares hosts who specialize in open source carts such as Zen Cart, osCommerce, Agora, Magento, CRE Loaded, and osCMAX.
  11. Bigger picture: Monitoring Site Performance, by Mark Brohan, Internet Retailer, 5-1-2008 By keeping an open eye, retailers see better ways to monitor and improve web site performance. Calls for testing to appear right to a possible combination of 450 browsers and operating systems. Half of larger retailers employ a 3rd party website performance monitoring provider or application.
  12. Best practices when moving your site, by Ríona MacNamara, Google Webmaster Central Blog, 4-16-2008 Google gives guidelines for moving a site to a new domain: (1) test by moving contents of one directory or subdomain first, then use a 301 redirect. (2) Monitor results, then use a page-to-page redirect if possible. (3) First move the site, then launch a redesign. (4) Make sure all links to your site are redirected to the new site. (5) Retain control of the old domain for at least 180 days. (6) Add the site to your Webmaster Tools account, create a sitemap, and keep both new and old site verified while r
  13. Web Hosting Companies: Sources To Help You Choose, by Pat Callahan, Practical Ecommerce, 8-22-2007 Practical advice for choosing a web hosting service for your e-commerce site, covering the key capabilities to investigate, and where to look for credible comparisons, reviews and recommendations.
  14. The Best E-Commerce Host for You?, by Karen E. Klein, E-Commerce Times, 6-3-2007 The basics of choosing a web hosting service for your online store, focusing on understanding and planning for the particular requirements of e-commerce, and the key capabilities you should check into while you are shopping around.
  15. Movin' On Up: How to Hop to a New Host, by Sally Curran, ECommerce-Guide, 6-4-2007 Brief case studies of how 3 small online businesses migrated to new web hosting providers, covering their reasons for moving, how they chose new providers, and the challenges they faced while making the move. With tips for selecting a hosting service.
  16. Improving performance, by Mark Brohan, Internet Retailer, 3-1-2007 Results of a survey of Internet merchants on how they test site performance and troubleshoot potential problems. Site crashes during peak shopping seasons are prompting more diligence.
  17. Study: Weak passwords really do help hackers, by , ComputerWorld, 2-6-2007 In a study at the U of Maryland, four Linux computers with weak passwords were left online 24 days to see how hackers would attack them. They were hit by 270,000 intrusion attempts, successfully 825 times. Dictionary attacks are categorized. Includes recommendations for stronger passwords.
  18. Hosting Plan Primer, by Matt Jackson, ECommerce-Guide, 1-16-2007 Guidelines and features to consider carefully for selecting the right web host for your webstore, along with 3 mini-reviews of hosting plans suitable for small e-commerce start-ups. From shopping cart software and security, to payment gateways.
  19. Conversion Rate Optimization: Does Your Host Have the Cure for Attrition?, by Frederick Townes, Internet Search Engine Database, 12-11-2006 Townes discusses "The Impatience Index," reporting that there's a direct correlation between download times and visitor attrition. Explains the advantages of your host offering HTTP acceleration or compression.
  20. SiteKreator: Hostess With the Most-est, by Michelle Megna, ECommerce-Guide, 10-25-2006 SiteKreator Business Edition is a low-cost ($15/month) hosting package that allows small business owners to set up a simple online store using built-in wizards and templates. Sites can include features such as blogs, discussion forums and members-only areas.
  21. Microsoft Live: Suite Success, by Andy Patrizio, ECommerce-Guide, 11-2-2006 Microsoft officially launches its Office Live service in November, expanding its hosting service for small businesses to include 150,000 design tools and templates, adManager to run adCenter and Live Local pay-per-click campaigns, and branded e-mail accounts and calendars for visitors.
  22. When web hosting turns into a disaster, by Bill Siwicki, Internet Retailer, 8-1-2006 It's hard to recover when your outside provider screws up. Relationships between host and site needs quick communication and fast turnaround. Contains a shopping list of questions to ask potential hosts.
  23. Tug of War: Whose Internet Is It?, by Paul Demery, , 5-1-2006 Online retailers and telcos face off over the future of Internet fees. Discusses the telecommunications companies' desire for businesses to pay for bandwidth, creating second class citizens and altering the Internet as we know it. Discusses future concerns about reducing the Internet's value. Notes members of the Online Retailing Alliance and introduction of the Internet Non-Discrimination Act.
  24. Mindful of the Medium, by P.J. Fusco, ClickZ Experts, 4-26-2006 Two examples of online business efforts by good companies that went horribly wrong because they didn't understand the web well enough, and didn’t pay attention to how domain names and hosting neighborhoods interact.
  25. Register.com Teams Up with ProStores, by Devin Comiskey, ECommerce-Guide, 3-1-2006 A new hosted e-commerce site package offered by Register.com is actually a re-brand of eBay's ProStores service. The Build-It-For-Me + eCommerce package includes some distinctive features, including an hour per month of 1-on-1 site development consultation.
  26. Beating the Storm, by Paul Demery, Internet Retailer, 11-1-2005 With Katrina and 9-11 etched in mind, merchants learn to plan for the worst. Discusses emergency planning for online retail in the face of natural disasters.
  27. Web Hosting Enters the 21st Century, by Jennifer LeClaire, E-Commerce Times, 1-2-2006 How to choose a good web hosting service for your online business. This overview focuses on the key features you really need to pay attention to: support, upgrade path, e-mail handling, management control panel, and reliability.
  28. Moving to a new web host, by Matt Cutts, Gadgets, Google, and SEO, 10-14-2005 For the least loss of ranking... (1) find a good webhost and sign up, (2) make a back-up of your site at the new webhost, (3) change DNS to point to your new webhost, (4) wait for the DNS change to propagate through the net, (5) once you are sure people or Googlebots are fetching from the new webhost/IP address, you can shut down the old site.
  29. How to Host a Successful Holiday Shopping Season, by David Bryce, E-Commerce Times, 11-17-2005 8 key tips to ensure that your e-commerce site has the hosting technology in place to weather heavy traffic spikes during peak shopping periods, without crashing. Deals with server and network redundancy, bandwidth management, backups, security and monitoring.
  30. Rolling Online Efforts, by Jim Howard, iMedia Connection, 9-20-2005 Howard explains why the world leader in high-end bicycle products and accessories chose a hosted solution to standardize the management of its various websites.
  31. Choosing a Hosted E-Commerce Solution, by Sean Michael Kerner, ECommerce-Guide, 8-23-2005 Solid, robust, reliable and relatively inexpensive hosted e-commerce services have begun to appear. This article defines the essential features to look for in a hosted service, and suggests how to go about making a choice.
  32. Choosing a Hosted E-Commerce Solution - Pt. 2, by Sean Michael Kerner, ECommerce-Guide, 8-24-2005 Comparison of 4 major-label hosted e-commerce services: Go Daddy, 1&1 Internet, Hostway and Interland, addressing features, support, and pricing. Finds that Hostway and Interland provide the best performance, with GoDaddy and 1&1 offering attractive lower cost options.
  33. Review: Hostway's E-Commerce Hosting, by Sean Michael Kerner, ECommerce-Guide, 7-28-2005 Hostway provides a solid range of e-commerce hosting packages, with competitively-priced allocations of storage space, bandwidth and e-mail accounts, but its included custom store front application (Merchant Manager) is relatively hard to use.
  34. Yahoo! Hosting Review: An Editor Dares To Follow His Own Advice, by John Dickinson, Messaging Pipeline, 5-5-2005 The good news is that he was right. Dickinson describes his experience in moving two different types of web sites to Yahoo!
  35. Divorce ISP Style: Changing your Internet Service Provider, by Beth Cohen, Small Business Computing, 3-25-2005 Whether you found a better deal or need faster service, Cohen explains how to change ISPs smoothly and without unnecessary downtime.
  36. Do You Know: All About Web Site Hosting, by Vangie Beal, Small Business Computing, 4-8-2005 Beal says the more expensive Web site hosting options may not always be the best choice. Discusses Internet Service Providers (ISPs), free an inexpensive Web space online and domain names.
  37. Yahoo Offers Free Web Sites for Small Businesses, by Jennifer LeClaire, E-Commerce Times, 4-13-2005 In order to boost profile with small businesses catering to local markets, Yahoo Local is offering free 1-page websites to businesses, and the sites will be listed in the Yahoo Local directory. The offer is aimed at the 50% of small businesses that still have no web presence at all.
  38. Choosing a Host That Isn't Toast, by Todd Spangler, Baseline Magazine, 1-13-2005 According to Spangler, the trickiest part of selecting a Web hosting provider in recent years: trying to figure out whether it will be a survivor. Observes that selecting bigger hosting companies can be as risky as going with smaller ones.
  39. Voice of Experience: Site Surveyor, by Todd Spangler, Baseline Magazine, 1-13-2005 Reports on decision by Columbia House, direct marketer of music CDs and videos, to outsource its Web site operations rather than managing its own servers.
  40. Under Pressure, by Tony Kontzer, Internet Week, 1-10-2005 Describes technological glitches at experienced e-commerce companies such as Delta Airlines hours after it announced low fares and incentives to book online. Says it serves as a warning not to take a scalable IT infrastructure for granted.
  41. Hosted content management: a lower-cost option, but watch for hidden costs, by , Internet Retailer, 10-7-2004 Vender-hosted content management systems (CMS) can be a lower-cost alternative to packaged solutions, but the considerable costs of content migration must be figured in, and may amount to 10% to 40% of the first-year subscription cost. Hosted CMS are appropriate for organizations with modest internal IT resources and a moderate number of websites needing management.
  42. Web Hosts: The Life of the Party, by Olga Kharif, Business Week, 7-16-2004 Looks at growth of hosting at large companies such as IBM (20% annually for the past 3 years) and AT&T (40% in the past year) to smaller companies such as Savvis and Akamai.
  43. DNSstuff.com, by , , Provides a number of ways to detect possible problems with an IP address or domain name. Includes a spam database lookup for an IP address to see if a mail server is listed in 150+ spam databases. Useful!
  44. How to Choose an Internet Service Provider, by Shannon Redmond and John Snow, The Business Journal, 9-15-2003 Defines scalability, reliability and security, the primary considerations when choosing an Internet provider.
  45. Web Hosting: Cheaper and Easier for Small Businesses, by David Haskin, SmallBusinessComputing.com, 7-18-2003 Looks at opportunities and challenges of using dedicated servers, rather than the more-typical shared-server services. Predicts that as prices fall, more small businesses will migrate to dedicated servers for their websites.
  46. Web Hosting Rises From Ashes, by David M. Ewalt, Information Week, 5-12-2003 Ewalt says businesses are doing more outsourcing of their Web sites to save costs and refocus staff on more important tasks. Looks at other services provided by Web hosting vendors, including security and content-delivery.
  47. Just How Much Is 100 Percent, by Mike Cohn, Internet World, 5-1-2003 Critiques claims of perfect uptime as a means of differentiation that "doesn’t necessarily mean availability around the clock 24/7/365."
  48. Web Hosting Remains a Viable Option, by Nick Wreden, Internet World, 5-1-2003 Looks at advantages of using Web hosting services and options you should consider, such as colocation and shared and dedicated hosting. Says Web hosting makes the most sense for three types of companies, including start-ups.
  49. How to Switch Hosting Providers During Your Search Engine Campaign, by , StepForth Placement Services, 4-8-2003 Since domains can take between 12 and 24 hours to switch, a site owner may experience up to 3 days of downtime if switched carlessly. Authors explain just how to do this correctly. All transferring to the new site should be done while the domain is pointed at the old host.
  50. WebHostsOnline.com, by , , Advertising-supported services helps you shop for webhosting services by cost as well as by type of service.
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Special — if you sign up for the Web Marketing Today Premium Offer before the end of September 2010 —

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  1. How to Develop a Landing Page that Closes the Sale, by Dr. Ralph F. WilsonHow to Develop a Landing Page -- completely revised and written for mid-2008 -- explains in 89 pages how to maximize the effect of your advertising, by pointing to a specific "landing page" that leads the shopper to decide to complete the transaction. This comprehensive guide, now in its third edition, will help you raise your conversion rate and maximize profits. It sells for $29.95 on my website.
  2. How to Write an Ad that ClicksHow to Write an Ad that Clicks published in November 2008 explains in 66 pages the how to write a short Internet ad that gets results. Outlines the basics of copywriting, then gives specific instructions for writing headlines as well as the peculiarities of writing ads for Google AdWords text ads, banner ads, and e-mail ads. It sells for $14.99.
  3. Dr. Wilson's Plain-Spoken Guide to Search Engine OptimizationGuide to Search Engine Optimization (2007 Edition) is a 97-page e-book that explains in simple terms what search engine optimization (SEO) is all about, published in July 2007. It is not a guide for experts, nor will it make you an expert. But you'll understand how to (1) make your webpages and navigation system search engine friendly, (2) develop an effective link campaign to boost your PageRank, and (3) outsource SEO if you decide not to do it yourself. I sell this for $14.95.
  4. How to Promote Your Site through Article Marketing, by Ralph F. WilsonHow to Promote Your Site through Article Marketing. This 25-page report gives an overview of article marketing, that is, offering your articles to be used on other sites and e-zines in exchange for a link to your site, published in May 2007. This approach that can be pursued for no money at all. On page 16 Dr. Wilson reveals a secret SEO experts know, but most article marketers don't, a strategy that can significantly raise PageRanks on your website. Sells for $11.95 on my website.
  5. Social Bookmarking and Marketing, by Dr. Ralph F. WilsonMy 28-page Social Bookmarking and Marketing helps you get to the bottom of the social bookmarking phenomenon. Explains what social bookmarking is all about, outlines two main marketing strategies -- one that can get you in lots of trouble unless you know how to avoid the potholes -- reviews tools. Published April 2007. Sells for $12.95 on my website.
  6. Report on Pay Per Click (PPC) Bid Management Software, by Ralph F. WilsonReport on Pay Per Click (PPC) Bid Management Software. This 52-page report is a "must read" if you're doing PPC advertising using only Google's or Yahoo's native bid management interface. Bid management software can often save you 30% to 50% of your current level of ad purchases by maintaining your desired position, optimizing prices by reducing bid gaps on a frequent basis, and showing your ads only at times when you know your products sell best -- all working on autopilot. Which program should you select? This report outlines the features you should look for, compares 16 different bid management programs, provides user feedback, and makes recommendations. Published July 2006. $14.95.
  7. Research Guide to Online Niche-Finding, by Ralph F. WilsonResearch Guide to Online Niche-Finding. This 49-page book leads you through the steps necessary to discover a potentially profitable online business niche, consider the competition, and develop a unique approach that will bring traffic and revenue. We examine the 5 principles of research, examine the various formulas used to spot potential winners, consider the strengths and weaknesses of the existing research software, briefly survey 24 keyword, PPC, and niche-finding research software programs, and provide more in-depth reviews of WorldWide Brands Research Wizard, P.I.P.E. and the Online Research Guide to Picking Products that Sell. Published November 2005. Price: $14.95.
  8. How to Promote Your Local Business on the InternetHow to Promote Your Local Business on the Internet. This 44-page book is designed for local business owners and marketing directors, as well as professionals who serve them -- web designers and marketing consultants. While not repeating all the Internet marketing basics, it focuses on the elements that can make local business marketing a success, localized search engine optimization, Yellow Page ads, awareness of local portals, use of local PPC options and geotargeting at Google AdWords and Yahoo Local, e-mail newsletters, etc. Published January 2005. I sell this for $13.95.
  9. The E-Mail Marketing Handbook by Dr. Ralph F. WilsonThe E-Mail Marketing Handbook (Second Edition). This 875-page e-book provides a broad look at all aspects of e-mail marketing -- publishing your own company e-mail newsletter, e-mail promotions, e-mail marketing programs, formatting the e-mail, ad tracking systems, autoresponders, getting through spam filters, RSS feeds, and obeying anti-spam laws. The book also includes four appendices with user comments and ratings of various programs, a directory of 250 e-mail marketing programs, and detailed vendor answers to 99 questions about their software. This is by far the most comprehensive book on the market, especially as a buying guide to software that could be used by small to medium businesses. Published September 2005. I sell this for $27.00.
  10. The Shopping Cart Report by Dr. Ralph F. WilsonThe 766-page Shopping Cart Report, revised in January 2004, is the most comprehensive purchasing guide to e-commerce software ever published. It provides a basic overview of carts and my recommendations of 36 particular carts. There's a shopping guide for 12 different cart applications. I provide a directory to 225 shopping cart programs, with detailed information on 50 of the top vendors. Published January 2004. I sell this for $34.95.
  11. Report on Affiliate Management Software My 135-page "Report on Affiliate Management Software 2005, looks at the basic and advance features of affiliate software, looks in detail at 48 stand-alone programs and 55 affiliate modules integrated into shopping carts. Then offers candid feedback from about 200 users and makes recommendations. Published April 2005. I sell it for $22.95 on my website.
  12. 10 Steps to E-Business on a Shoestring, by Dr. Ralph F. Wilson My 80-page "10 Steps to E-Business on a Shoestring" helps you see how to envision an e-business, find an unfilled niche, and then develop it a low cost. I tell you where you'll need to spend some money, and where to find low-cost services that can get you started without a high investment. Published September 2002. I sell it for $17.95 on my website.

PLUS short report:

  1. Reciprocal Linking Tools, 23 pages, Oct 2004, $8.95

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