Domain Names, Items 1 to 36

"Domain Names" includes 36 items
This page contains items 1 to 36

1. Preparing for Hurricane ICANN, by , Baseline, 10-27-2009 There are 21 active gTLDs (including .com, .net, .org and .gov) that identify Internet space. New gTLDs may include brand-specific domain extensions such as .mycompanyname, geographic-centric, such as .texas and generic, such as .software.
2. 4 Technologies that Are Killing the URL, by Jonathan Richman, iMedia Connection, 7-27-2009 Richman says URL shortening services negate the branding of your web address, that QR codes and image recognition technologies represent the URL killers of the future and discusses implications for marketers.
3. Brand Risks and Rewards, by Frederick Felman, B to B, 6-8-2009 Felman discusses why new top domains plan could cost owners millions of dollars in annual fees and licenses, as, for example, who is to say that a maker of construction components or a famous rock band has the greater right to the domain .doors.
4. Keeping a True Identity Becomes a Battle Online, by Brad Stone, New York Times, 6-17-2009 Social media sites give companies new ways to promote their brands, Stone reports, these are all new avenues for abuse, and it’s more resources trademark owners need to devote to policing and enforcement.
5. Who Owns Your Name on Twitter?, by Julia Angwin, The Wall Street Journal, 5-19-2009 Since domain names are free on social media sites, it makes sense to grab yours quickly, even if you don't plan to use it immediately, Angwin advises.
6. Most Unaware of Coming Web Domain Changes, by Paul Sandle and Dan Lalor, ECNmag.com, 6-9-2009 Two thirds of businesses are unaware they will be able to use their own name in place of domain extensions such as .com, .org, or .net when Internet domains are liberalized next year, according to a survey, report Sandle and Lalor.
7. Act Like A Cybersquatter To Capture Your Long-Tail Brand Traffic!, by Chris Smith, Search Engine Land, 3-12-2009 Explains how cybersquatters look for valuable keyword domains and misspellings. Suggests if you have a major brand that you research these and purchase them -- before someone else does.
8. Dot Eco: Can a Top-Level Domain Save the Planet?, by Katie Fehrenbacher, Business Week, 3-13-2009 Backed by Al Gore's environmental group, the startup Dot Eco hopes to win acceptance for the dot-eco domain and plans to donate 50% of its profits to green causes, Fehrenbacher writes.
9. Cybersquatting Hits All-Time Record, by Thomas Claburn, Information Week, 3-17-2009 Cybersquatting, or registering a domain name associated with a trademark or known entity for the purpose of reselling the domain name for a profit or earning ad revenue from consumer interest online, slows introduction of new top-level domains.
10. Fifth Third is Awarded Two-Character Mobile Domain Name, by Maria Bruno-Britz, Bank Systems & Technology, 3-3-2009 The company behind the .mobi domain name, dotMobi, has given Fifth Third the mobile Internet domain http://53.mobi, Bruno-Britz reports. Customers can use their mobile phones to view information such as account balances and pending/posted transactions.
11. Al Gore Says Domain .eco Logical, by , BBC, Reports that the former US vice president, Al Gore, is backing the creation of a new green .eco domain name. Dot Eco applied to create the domain which would then be used to host sites supporting environmental causes.
12. What's in a Domain Name? Marketers Weigh the Cost, by Beth Snyder Bulik, Advertising Age, 3-9-2009 Discusses cost of a proposed expansion of domains means that by the end of 2009 there could be hundreds of generic top-level domains, of which there were 21 at the beginning of 2009. Coca-Cola and Pepsi could request .soda or .softdrinks, for example.
13. Prime Visibility CEO on Domain-Name Marketing, by , Practical eCommerce, 2-24-2009 An interview with the CEO of an SEO firm on the value of a company buying additional domain names. They shouldn't just point to an existing site, but be built out with additional content, perhaps in a different language.
14. Optimizing Your Domain Name Strategy, by Josh Bourne, iMedia Connection, 1-5-2009 If a company misses an opportunity to promote its brand with a domain, there is a good chance that someone else is going to seize that opportunity for their own gain, Bourne warns. Offers 3 keys to a proper domain name strategy.
15. The Rebranding Game, by Ryan McCarthy, Inc. Magazine, 12-1-2008 Describes entrepreneur's observation, experience that if you're selling a product on the Web that you want people to talk about, the name is the most important thing.
16. What's in a Domain Name?, by Monte Cahn, iMedia Connection, 11-14-2008 If your website is used to draw in consumers, your domain should have the same magnetism as your brand. Cahn offers tips for prioritizing and optimizing your domain strategy.
17. What's in a Domain Name?, by Monte Cahn, iMedia Connection, 11-14-2008 If your website is used to draw in consumers, your domain should have the same magnetism as your brand. Cahn offers tips for prioritizing and optimizing your domain strategy.
18. Flipping For Domains, by Charlie Foster, Forbes.com, 8-11-2008 Discusses the business of buying domains at a lower price and flipping them for sale at a higher price.
19. How New TLDs Could Impact Your SEO, by Andrew Hazen, MediaPost'sPublishingl Insider, 8-14-2008 Businesses will now be able to apply for generic strings like .brandname or .yournamehere, Hazen reports. Warns that cybersquatters that register, traffic in or use domain names in bad faith, could profit from the goodwill of someone else’s trademark.
20. Get Ready for .smith, .sports or .love on the Web, by Paul Thomasch, Baseline Magazine, 6-26-2008 Under a new system, individuals, companies or groups could apply to have any string of letters established as a domain name. A company could also change its domain to reflect its brand, so Apple.com could become Apple.mac, for instance.
21. What Domain Name Is Right for Your Campaign?, by Jeremiah Johnston, iMedia Connection, 5-6-2008 Johnston explains the reasons why utilizing a generic domain name in addition to the company or brand name can make a marketing campaign more effective.
22. Making Domains Your Business, by Peter T Davis, Site Point, 3-5-2008 Davis defines domaining, offers 2 primary strategies, gives an insider's tips on how to identify, value, buy, and sell domains.
23. DomainDictionary.com, by , , Here's a resource devoted to all the information you need to know about Internet domains. This Google AdSense supported site is divided into sections on news articles about domains, domain management and monetization, tools and links, etc.
24. How To Value A Domain Name, by Stewart Engelman, EntireWeb, 12-18-2007 Discusses the various valuation factors, top level domain (TLD) values, number of words, spelling, monetization potential, generic nature, shorter length, branding potential, etc. Gives some general price ranges.
25. The Golden Keys of E-Commerce, by Naseem Javed, E-Commerce Times, 10-11-2007 Domain names are like golden keys to online branding and search visibility success, and effective domain name selection and management requires close attention to marketing strategy, domain registration law, and search engine behavior.
26. 10 Tips for Choosing a Domain Name, by Anita Campbell, Inc. Magazine, 7-24-2007 (1) Make it a dot-com, (2) short and easy to spell, (3) company names and brand names, (4) keywords and household words, (5) personal names, (6) be defensive with misspellings, (7) protect your brand with other extensions, (8) don't forget mobile, (9) avoid long hyphenated URLs, (10) register domains for as long as possible.
27. Taking Your E-Business Global, by John Gartner, Inc. Magazine, 7-24-2007 Questions whether a single domain name is sufficient or one for each locale in which you do business. Sees multiple domains as a matter of commitment.
28. Choosing the Perfect Domain Name, by Julia Scheeres, Inc. Magazine, 7-24-2007 Suggests (1) use your business name, (2) be prepared for a challenge, (3) always use dot.com, (4) keep it simple, (5) register alternatives, (6) register your trademarks, (7) consider keywords, (8) use it, (9) don't lose it.
29. Domain Mismanagement Plagues Search Performance, by Erik Dafforn, ClickZ Experts, 6-13-2007 Discussion of how to use domains properly for best search optimization and visibility. The goal is to make sure that each page of your content is indexed once only. How to deal with proliferating alternate domains, sub-domains, and proper redirects.
30. The Most Expensive Web Addresses, by Lisa LaMotta, Forbes.com, 6-29-2007 Discusses the recent sale of several high-priced domain names. Many people are now buying a lot of domain names as an advertising tool, rather than as a brand name for their site. Sees industry average of $2000 to $3500 for domain names.
31. The Myth of the Genius Designer, by Jakob Nielsen, Alertbox, 5-29-2007 Having a good designer doesn't eliminate the need for a systematic usability process. Risk reduction and quality improvement both require user testing and other usability methods.
32. Don't Buy the Keyword - Buy the Domain, by Matt Bentley, E-Commerce Times, 5-8-2007 Direct navigation marketing, based on acquiring domain names that consumers will guess and type in without searching, is becoming a valuable adjunct to regular paid search marketing. This article lays out guidelines for obtaining useful domains, and techniques for using them effectively.
33. 'Brandjacking' on the Web, by Arik Hesseldahl, Business Week, 5-1-2007 Hesseldahl reports on a new study by MarkMonitor finding that cybersquatting and other abuses against big companies with well-known brands are on the rise, and how combating the problem is turning out to be a huge challenge.
34. How Secure Is Your Domain?, by , Business Week, 3-26-2007 Problems at RegisterFly.com shed light on loose oversight of Net addresses, prompting calls for better oversight of the Web registry industry.
35. Allegations Fly at Registerfly, by Steve Hamm, Business Week, 3-8-2007 Registerfly.com may not be a very big company, but an extremely ugly falling out between the owners of the registrar of Web site domain names is causing a major headache for 200,000 site owners who registered their sites through it.
36. Fallen Domains, by , , Resource helps you spot and secure expired domains that still get traffic related to the keywords that bring people to your site. Less expensive than getting traffic through PPC ads. $24/month for the service. A less expensive and less comprehensive service is available from deleteddomains.com.