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Theme: Credit Card Sales
Issue 17, December 15, 1998    ISSN 1094-9001
CREDIT CARDS
Dr. Ralph F. Wilson, Editor Guidelines for Obtaining a Merchant Credit Card Account
by Dr. Ralph F. Wilson
E-Commerce Consultant
Credit card sales seem essential to Internet success. But getting started accepting credit cards on your site can lead to a lot of confusion for first-time Internet merchants. In this issue we try to answer some of the initial questions you might have. Several of these articles are particularly applicable to the US context. Next month we'll include info applicable to some of our international readers.

This article explains the vocabulary used in this field, and what to watch out for, so you don't spend more than you need to in set-up charges and monthly expenses. While this article is free, we think the kind of easy-to-understand help we supply you is easily worth an annual subscription to Web Commerce Today. I hope you'll agree. READ THE ARTICLE

Where Do You Find Them?
Internet-Friendly Banks and Sales Agents
Sometimes it's hard to find a bank that will set up a Merchant Credit Card Account for an Internet-only business. Here are some Internet-friendly banks, as well as Independent Sales Agents (ISOs) who can help place you with the right bank for your needs. See the List.

I've Changed My Mind
Do You Need Real-Time Credit Card Authorization?
Do merchants really need real-time credit card authorization? I didn't used to think so, but I've changed my mind. Here's why.    Read the Article.

E-COMMERCE BOOK

StrikingItRich.com
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by Jaclyn Easton

I think this is the most important book for small businesses on the Internet published in 1998. Extremely valuable profiles of 23 successful websites. Read the Review.
Purchase the book at discount from Amazon.com.


Shopping Guide

A Short List of Internet Credit Card Gateways
Have you been stymied finding the right Internet credit card processing gateway service for your online store? I spent two days researching this article, and have identified six of the leading companies. They fit different sizes of stores, different types of sales, and various budgets. Five of these I can recommend, one I cannot. Here are the factors I think are important to consider. Read the Article. Incidently, it's this kind of article that helps make your subscription to Web Commerce Today especially valuable. Subscribe today on our secure server.

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