Theme: Affiliate Management Software
Issue 46, May 15, 2001
Dear Friends,
Nearly every analysis of successful online stores and products for sale on the Web points to the importance of developing an effective affiliate program to channel prospects to your store in a cost-effective manner.
 Click to Purchase |
Here are the articles:
- Highlights of Affiliate Management Software User Survey
- User Feedback on Affiliate Management Software
- Editor's Choices among Affiliate Management Software
- Review: Successful Affiliate Marketing for Merchants
- Other Resources on Setting Up and Managing an Affiliate Program
I hope this issue helps you make good decisions on selecting an affiliate program vendor, since bad decisions here are very costly to undo.
God bless you,
Dr. Ralph F. Wilson, Editor
Highlights of Affiliate Management Software User Survey
In our survey of 90+ merchants who use affiliate programs, we received ratings on nearly two dozen Affiliate Management Software applications. This article includes the highlights of that survey. This article is free to all. Read the Article.
User Feedback on Affiliate Management Software
You'll find some pretty blunt and candid comments from our users about these programs. Don't sign up for an Affiliate Management Software application without reading what the users think about it. These pages are for paid subscribers to Web Commerce Today. Subscribe now and get this essential feedback, or purchase the Report in PDF format (or sell it through our affiliate program). "Fantastic job ... by far the most thorough analysis of the choices available I've seen anywhere." -- Allan Gardyne, AssociatePrograms.com
Editor's Choices for Outstanding Affiliate Management Software
In this article Doctor Wilson discusses the pros and cons of the various types of Affiliate Management Software, and then offers his own Editor's Choices for the top program in each category. If you're planning to set up an affiliate program, then this article is a must-read for you. Why don't you subscribe to Web Commerce Today right now! Read the Article.
Review: Successful Affiliate Marketing for Merchants
Here's a new book designed to introduce merchants to the issues they need to understand in order to plan, set-up, and maintain a successful affiliate program. Read the Review.
Other Resources on Setting Up and Managing an Affiliate Program
Other resources to help merchants manage an affiliate program include:
The Complete, Insider's Guide to Associate & Affiliate Programs
by Delcan Dunn (Active Marketplace, 1999)
http://activemarketplace.com/w.cgi?winning-6789
Affiliate Selling: Building Revenue on the Web by Greg Helmstetter and Pamela Metivier (John Wiley & Sons; 2000) ISBN: 0471381861
Affiliate Marketing Plan Builder (Kowabunga! Technologies, 2001) http://www.myaffiliateprogram.com/kowabookpromo.asp?3051
New Ecommerce and Web Marketing Articles
Each month our team of link editors scours dozens of online periodicals and resources to find key information on e-commerce and Web marketing. With so much new literature available to you, how do you find what you need quickly and painlessly? Here's a selective and searchable database of article and resource links to help your research and keep you up-to-date in the field. (Links gathered in a given month are usually available during the second week of the following month.)
