With 2% to 5% of Internet transactions fraudulent, merchants are taking
steps to protect themselves. In this issue I offer two articles:
Understanding Fraud Screening Systems for Merchants
Fraud Screening Systems Offered by Payment Gateways
I hope you'll find these articles helpful in helping you reduce your level of
undetected fraudulent transactions.
I've decided to offer an elementary to intermediate Web Seminar entitled, "How
to Sell Products and Services on the Internet." It will consist of five
approximately one-hour sessions, Monday through Friday at 9 am Pacific Time,
October 6 to 10. Some of you are old hands at e-commerce, but others are
overwhelmed and need someone to talk you through the processes involved. I hope
you'll join me in October. http://www.wilsonweb.com/webinar/sell_online/?c1=wct73&source=sell
God bless you,
Dr. Ralph F. Wilson
Understanding Fraud Screening Systems for Merchants
The small to medium-size Internet merchant has three options to choose from
to screen transactions for fraud: (1) simple AVS and CVV2, (2)
rules-based screening, and (3) neural network fraud prediction scores. In this
article I explain in some detail how each of these works and differs from the
others. By the time you've finished the article, you'll be able to choose the right system to
meet your needs. Read the Article
Fraud Screening Services offered by Payment Gateways
Catering to Small to Medium Businesses
I have studied the fraud screening services offered by 40 payment gateways
that typically serve small to medium size businesses (SMEs). In the accompanying
chart, I indicate which fraud screening tools made available to the merchant by
each of these payment gateways and provide links to their websites. See the Chart
New Ecommerce and Web Marketing Articles
Each month our team of link editors scours dozens of online periodicals and resources to find
key information on e-commerce and Web marketing. With so much new literature
available to you, how do you find what you need quickly and painlessly? Here's a selective and searchable database of article and resource links to help your
research and keep you up-to-date in the field. (Links gathered in a given month are usually available during the second week of the following
month.)