Some Prepared Topics
Dr. Wilson has researched and written on nearly every Web marketing and e-commerce topic imaginable. He is able to develop lectures custom-tailored to the specific needs of a conference or seminar. These are some of the PowerPoint illustrated lectures he has given:
- Five "Mutable" Laws of Web Marketing
- Introduction to E-Mail and E-Zine Marketing
- 10 Rock Bottom Basics of Online Stores
- 15 E-Commerce Trends that Affect the Internet Marketplace
- 12 Essential Small Business Unit E-Commerce Strategies
- Preventing Credit Card Fraud against Online Merchants
- The Web Marketing Checklist: 27 Ways to Promote Your Website
- Store Selling: Increasing the Sales Conversion Rate in Larger Online
Stores
- B2B E-Commerce Overview: Different from B2C, Software, EDI, Vertical
Marketplaces
- How to Advertise Your Site on a Slim Budget
