Issue 49, October 1, 1998
Search Engine Positioning
Search Engine Positioning
Welcome to Web Marketing Today, Issue 49, which is e-mailed to
48,349 subscribers around the world. This month we are focusing on the theme "Search Engine Positioning."
How to Get Higher in the Search Engines
With tens of millions of websites, it's no wonder that you're having trouble being found. Is it possible to raise your site's ranking in the search engines? The answer is Yes, but it is neither simple, inexpensive, nor without controversy. In this article we examine the problem, as well as some high and low tech solutions to using "gateway" pages to raise a site's ranking.
Read the Article.
Search Engine Resources
A Gracious EndorsementHere's an endorsement from one of our readers:"I subscribe to more than 50 Web marketing newsletters, all of them free, except Web Commerce Today. If someone were to put a gun to my head and tell me that I could only keep ONE of them, it would be Web Commerce Today. Thanks, Ralph, for your awesome efforts and a truly useful newsletter. I don't know how you do it, but I'm glad you do. I know that my site is more successful because of you." -- Ken Evoy, kevoy@goodbytes.com What is the difference between Web Marketing Today and Web Commerce Today?
E-Mail to the EditorYou mentioned in your article "The Lights Are On. Is Anybody Home?" to keep the site current and up to date, with graphics and animation.I have an older computer and would like to access the web to its maximum, but most business sites have forgotten that people like me have money to spend. Just maybe not on our computers. (If it works why spend the extra money and just buy something else.) Mat I suggest that website builders allow access for us who browse in text or cannot run Java, to have a link to access without animation or graphics and let us access secure pages without having to have Java, and to include a page for access without frames. Also a text alternative to picture maps is important, since some of use like to browse without pictures. After all why risk losing a potential customer. Respectfully, Donna Sagle Articles DesiredWe're always looking for high-quality "how-to" articles for Web Marketing Today from people who practice what they preach. If you have an article idea, why don't you e-mail me at articles@wilsonweb.com. Writers guidelines may be found online |
![]() Web by Design:
We predict that Molly E. Holzschlag's 900-page book will become a standard work on website design. You'll learn principles of design, working with images, using color, layout tricks, and find a helpful appendix. Read the Review. Purchase a copy at discount.
|


Welcome to Web Marketing Today, Issue 49, which is e-mailed to
48,349 subscribers around the world. This month we are focusing on the theme "Search Engine Positioning."
With tens of millions of websites, it's no wonder that you're having trouble being found. Is it possible to raise your site's ranking in the search engines? The answer is Yes, but it is neither simple, inexpensive, nor without controversy. In this article we examine the problem, as well as some high and low tech solutions to using "gateway" pages to raise a site's ranking.

We're especially honored this month by the inclusion of Web Commerce Today in Computer Currents' annual Vintage Web Sites of '98 issue (

