Marketing Mix, Comparison: Yahoo! Groups and Topica
Issue 111, April 11, 2002
Dear friends,
I've just returned from a two-week vacation in Italy where I didn't check my e-mail -- even once. Amazing.
Italy was wonderful! In this issue I'll share about:
- Developing an Effective Marketing Mix, with an Italian example, and
- Comparison: E-Mail Listservers Yahoo! Groups and Topica
I'm excited about my Doctor Ebiz Internet Marketing Seminar in Chicago, Tuesday,
on April 23. It's a small question-and-answer setting. We'll be at the
Business Institute on the beautiful Oakton Community College campus in Des Plaines, IL, beginning at 8:45 am sharp and running until about 4:30 pm. If you need to get a grip on your Internet marketing strategies -- especially Pay Per Click and e-mail marketing -- then DON'T miss this opportunity. Next month I'll be in Washington DC (May 21) and Atlanta (May 23).
For the next 10 days I'm discounting the Chicago seminar by $36 to its "early bird" price -- and offering my eight (8) valuable business e-books ($176 value) to registrants at no extra charge. (Note: This special offer includes "How to Develop a Landing Page" and ends April 21st at midnight.) Sign up today. http://www.wilsonweb.com/seminar/
God bless you,
Dr. Ralph F. Wilson, Editor
Developing an Effective Marketing Mix
Many brick-and-mortar marketing strategies correspond rather closely to Internet marketing approaches. Here's an example of developing a spectrum of strategies simultaneously-employed to attract customers. Read the Article.Free Listserver ASP Comparison: Yahoo! Groups and Topica Exchange
If you don't have much of a budget, two excellent e-mail list handling ASPs are available for your use. They're both advertising-supported, but are very capable. Read the Comparison.New Ecommerce and Web Marketing Articles
Each month our team of link editors scours dozens of online periodicals and resources to find key information on e-commerce and Web marketing. With so much new literature available to you, how do you find what you need quickly and painlessly? Here's a selective and searchable database of article and resource links to help your research and keep you up-to-date in the field. (Links gathered in a given month are usually available during the second week of the following month.)
